A Technology and Data-Focused Baby Brand
Tigar was approached to partner with a leading tech baby brand to develop thought-leadership content for their female CEO. By interviewing the founder and offering headline and angle suggestions based on our journalism expertise, we created high-value content that was later published in business and trade publications.
Our work:
Provided a journalist’s perspective and feedback for a paid content opportunity within the client’s industry.
Resulted in a published paid content piece that raised the brand’s expertise and profile.
Met and exceeded the deliverable, keeping SEO best practices, current trends and strong narratives top priority.
“We have used Lindsay’s ghostwriting services on multiple occasions—and each time she’s done a great job of quickly understanding the story we need to tell, and helping us define our client’s voice. We have appreciated her ability to meet sometimes demanding deadlines, too. ”